One integration.
Every service.
Sell into Ethiopia from anywhere in the world. Connect once, direct to source - ethio telecom is the network.
The market you're selling into.
One integration puts your product in front of the largest subscriber base and digital wallet in the Horn of Africa.
What you can distribute.
Five product lines, one contract, one set of credentials. Denominations and pricing resolve live from the source catalog.
Built for distributors.
Everything a distribution partner needs to sell, reconcile, and support the network without a reseller in between.
Direct to source
No intermediate resellers. Source-level pricing and a single point of accountability.
One REST API
Sandbox credentials on approval. Idempotent transactions, signed webhooks, versioned endpoints.
Real-time settlement
Prefunded float with live balance, low-balance alerts, automatic top-up thresholds.
Reconcilable by design
Daily statements, per-transaction audit trail, a reconciliation file that matches your ledger line for line.
Distributor portal
Transaction search, refund and retry handling, user roles, exportable reporting.
Named support
A technical contact who knows your integration, a documented escalation path, published incident status.
See it before you build.
Sandbox credentials on approval. Here is the whole shape of an airtime top-up - one signed request, an idempotent response, and how it lands in your portal.
POST /v1/topups
Authorization: Bearer sk_live_...
{
"msisdn": "+2519xxxxxxxx",
"product": "airtime",
"amount": 200,
"currency": "ETB",
"idempotency_key": "af83c1..."
}
201 Created
{
"id": "txn_9f2c...",
"status": "confirmed",
"bonus": 40,
"settled_at": "2026-07-20T09:14Z"
}
From application to first transaction.
Four stages. You always know which one you are in and what is needed to clear it.
Apply
Submit the form with entity details, licensing, and projected volume.
Due diligence
Licensing, AML and financial review, beneficial ownership check, then the distribution agreement.
Integrate
Sandbox credentials, reference implementation, certification test suite.
Go live
Production keys, float funded, IP allowlisted, first transaction monitored.
What we need from a distributor.
Criteria are assessed together, not as a checklist. Strength in one area can offset a gap in another.
You can operate, and we can contract.
You can fund and settle the network.
You can integrate and stay reconciled.
You can actually move volume.
Apply to distribute.
Live on every continent.
Existing distribution partners across POS retail, exchange houses, and digital channels.
Questions distributors ask.
Commercial terms are set per distributor at agreement stage and reflect product mix, projected volume, and market. Pricing is source-level, so no reseller margin is stacked on top of what you receive.
Distribution runs on a prefunded model. You maintain a positive balance and transactions debit it in real time. Opening deposit and low-balance threshold are agreed during onboarding based on projected daily throughput.
Two to four weeks for most partners, depending on how many product lines you integrate. Sandbox access has no time limit, so you can start early and certify when ready.
Not by default. Exclusivity is considered case by case where a partner commits to volume and marketing investment in a market that is currently unserved.
Failed transactions are never debited from your float. Every request carries an idempotency key, so a retry after a timeout cannot double-charge. Ambiguous states resolve within the settlement window and appear on the daily reconciliation file.
Yes, within the brand guidelines issued at agreement stage. Approved logo files, colour specifications, and campaign templates are provided in the distributor portal.